The BMW Welt–Home of the European Delivery

Pick up your brand new vehicle ordered from Peterson BMW of Boise at the BMW Welt. While in Europe take your new ride out on the Autobahn, enjoy the sites and then meet your BMW back home. The process is simple and very exciting. We invite you to come by and visit us at Peterson […]

Sun Valley Harvest Festival

The Sun Valley Harvest Festival is a culinary celebration. It is the epitome of epicurean indulgence, an oenophile’s dream, and an outdoor enthusiast’s Mecca. Championing seasonal offerings of our region, the Harvest Festival embraces the idea of sourcing and eating sustainable foods. It is elegant fine dining and edible, rustic simplicity rolled into one. The Sun Valley […]


Getting a BMW is easier than ever at Peterson BMW of Boise. We offer a wide variety of BMW specials to help you get into the BMW vehicle of your dreams. View our promotions below, or contact this Boise, Idaho BMW dealer for more information at 888-295-8415.   2014 BMW 535d xDrive Diesel save up to […]

The New BMW X4

Peterson BMW of Boise welcomes the second coupe into the BMW family, the X4. The X4 is based on the X3 just like the larger X6 it shares similarities with the X5. The X4’s competition will be models like the Range Rover Evoque or the Porsche Macan. All X4’s will come with xDrive all-wheel drive […]

BMW Lease and Service Specials

Not known for cutting corners, BMW doesn’t just do an oil change, they provide an oil service. BMW trained technicians use premium synthetic oil, BMW Filters and always provide an inspection. Service Special Full Synthetic High Performance Oil Change & Service $79.95    Up to 7 qts. of premium synthetic BMW motor oil Replace filter […]

Win a Weekend in Foodie Heaven

Winner Receives: 2 Roundtrip tickets compliments of Alaska Airlines (Via Los Angeles or Seattle/WA/OR) 4 days and 3 nights at a condominium: September 18th through September 21st, courtesy of  Coldwell Banker Distinctive Properties 2 all access passes for the Sun Valley Harvest Festival Free use of a BMW courtesy of Peterson Auto Group Important Sweepstakes […]

Peterson Allstate Insurance Agency

For over 80 years Peterson Motors has continuously looked for opportunities to better serve our customers, our employees and all of our families. We are extremely pleased with the tremendous growth and success of the Peterson Allstate Insurance Agency over the past 2 years. We have been able to provide a vital element to the […]

The Benefits of Buying a Certified Pre-Owned BMW

A Certified Pre-Owned BMW at Peterson BMW of Boise  is one of the best purchases you can make. It’s backed by an up to 6-year/100,000 mile protection plan and has been thoroughly inspected by a BMW-trained technician. And most importantly, it has the performance, innovation and engineering that make BMW the Ultimate Driving Machine. Why […]

The New BMW 4 Series Gran Coupe

  Some of the new features of the 4 series are increased storage and more function it is clear why BMW is ‪#‎Un4gettable‬ Come see the new BMW 4 Series Gran Coupe at Peterson BMW of Boise. This is a model that we have been waiting for! Not only is the roofline higher, seating more […]

Peterson Auto Group Presents: The Sun Valley Harvest Festival

The Sun Valley Harvest Festival The fifth annual Sun Valley Harvest Festival, presented by Peterson Auto Group of Boise, is back and better than ever this September 18 – 21 in beautiful and iconic Sun Valley, Idaho. Voted one of the top fall festivals in America by Fodor’s, it is four days of foodie events […]